Hey Escape! Meet the Ford Vertrek

Ford Escape Vertrek imageDuring this years Detroit Auto Show, Ford unveiled their newest concept vehicle looking to replace the North American Ford Escape and it’s international counterpart, the Kuga. The Vertrek’s design keeps Ford’s kinetic design looking as fresh as ever (though it does remind you of the 2012 Focus). To date the Escape along with the much larger Expedition are the only remaining vehicles which haven’t been touched by Ford’s new design lines.

The Vertrek includes an engaging design, fantastic fuel economy and state-of-the-art technologies. All qualities Ford says are what’s desired by the North American, European and Asian consumers.

“In markets around the world, consumers are very clear about what they want in a compact SUV – strong design, great driving quality, smart technology and the capability that helps get them to places they love to be,” said Jim Farley, Vice President, Global Marketing, Sales and Service. “This holds true no matter where they live – in the US, Europe, China – these are global trends.”

Personally the number one thing I look for in a vehicle is the ability to get me to the place “I love to be”. I mean what’s the point of having the vehicle if it doesn’t? However I digress, since we now know the Vertrek will be able to move from point A to point B here are some other interesting features the Vertrek will be equipped with: Microsoft SYNC, active park assist, BLIS (Blind Spot Information System) with cross-traffic alert and Intelligent Access with push-button start. Keeping true to their word of rolling out the EcoBoost engine to 80% of its line-up the Vertrek will achieve best-in-class fuel economy thanks to its 1.6 liter EcoBoost engine with the possibility of a six-speed transmission.

“Increased fuel economy, especially outstanding  highway fuel economy, is what these customers want because they are active on the weekend, taking trips and seeking new experiences,” said Farley. “They want their vehicle to look good, drive well and use less fuel.” The Vertrek is scheduled to hit Ford Dealer showrooms in 2012.

Read more articles on our Lebanon Ford blog.

About Jeff Cryder Jr.