If Auto Dealers Thought More Like Seth Godin

If auto dealers thought more think like Seth Godin, author of  the New York Times Bestseller Linchpin: Are You Indispensable, how would it reshape our industry? Watch the video, and ask yourself what needs to happen for dealerships to think “remarkable”? Read more articles on our Lebanon Ford blog.

Rethinking Social Media Success

Recently I’ve seen a tremendous increase in Social Media success stories within the automotive industry. Whether it’s Auto Dealer Monthly or any other on or offline dealer specific publication it seems they’re hastily publishing pieces about dealers who “get social media”. After I read these articles I tend to check out the dealer they’ve highlighted only […]

The Downfall of Mercury Illustrated [Infographic]

After Ford announced Mercury would phased out by year’s end many have been trying to figure out what went wrong. Here’s a perfect illustration of Mercury’s Downfall. [Source: Auto Insurance Quotes for Autoblog.com] After looking over this infograph, what in your opinion was the root cause for Mercury’s downfall? Read more articles on our Lebanon Ford blog.